Sampling to Success Holton Buggs

    4 Steps To Success

1. Become a Product of the Product

• Submit you testimonial within 48hrs
• Set yourself on the proper Auto-ship
• Purchase 2 Boxes of Coffee (Black & Latte)

2.Build a List of Contacts

• 50 Coffee Drinkers
• 50 Business Builders
• Learn the 4 Questions of the Script
• Get 10 Retail Customers now with the Script

3.Book Four Coffee Jazz Mixers (CJM)

• At your home or office

4.Plug into a proven Success System

• 18 Month Commitment
• Weekly CJM’s (see step 3)
• Business & Leadership Training Events
• Opportunity & Training Calls

The 4 Questions Script- Script on handing out samples (4 partsQuestions, Statement, Close, Follow up):

A. 4 Questions to ask

1. Do you or anyone you know drink coffee or tea at least

2. How do you drink your coffee? (black or with cream and sugar)
3. What’s your favorite brand? (Starbucks, Tim Horton’s, Maxwell
House, Folgers, etc.)

4. When was the last time (name of company) sent you a check
for drinking or recommending their coffee?

B. Statement to Make:
Show them the “sample/sachet” and say: “This is the coffee that
pays you!”

C. Close:

Before handing them a sample say:
I’ll give you a sample, but understand this sample is not free as it
costs me money, so I just want to follow up after you drink the
coffee and get 2 pieces of information from you.

How you like the taste?

How it makes you feel?

*If they will not commit to giving you their opinion of how they liked the
taste and how it made them feel, do not give them a sample. Put value
on the sample, it’s Gold!

D. Follow Up:

1. Within 24hrs call them up and make sure you ask the question

How did you like the taste?

How did it make you feel?

2. If they liked the taste and how it made them feel say to them:

This is the proven core steps to growing a succsessful Business.

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